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Free Interactive Course

Claude Code for Email Marketers

Learn to automate email marketing from your terminal. Build journeys, write copy, analyze campaigns—all with natural language commands.

Self-paced Requires Claude Pro ($20/mo)
~/email-campaigns
$ claude
Starting Claude Code...
> Audit the onboarding journey
Analyzing 47 emails across 12 branches...
Found: 3 broken links, 8 missing UTMs
✓ Report saved to ./audit-results.md
> Write 5 subject line variants for the win-back email
Generating variants matching brand voice...
✓ 5 variants generated with open rate predictions
> _

Built for email marketers who want to move faster

  • Audit 50 journeys in 10 minutes instead of 5 hours of clicking through UIs
  • Generate on-brand copy that sounds human, not like ChatGPT
  • Automate SFMC, Iterable, or Customer.io workflows with natural language
  • Build reusable skills for repetitive tasks you do every week
real-example.md
# Before Claude Code
Auditing Q4 journeys: ~40 hours
# After Claude Code
Auditing Q4 journeys: ~3 hours
# Real result from my Spotify lifecycle work
No coding experience needed. If you can describe what you want in plain English, you can use Claude Code.

What you'll learn

Real email marketing workflows taught inside Claude Code itself. Practice on actual campaign files, not toy examples.

01

Core Claude Code Skills

  • Read and analyze email templates from any ESP
  • Generate copy that matches your brand voice
  • Build audience segments with natural language
  • Process A/B test results and extract insights
  • Create reusable workflows for campaign launches
02

Applied Email Work

  • Journey audits—analyze entire lifecycle programs
  • Copy generation—subject lines, body, CTAs
  • Liquid/AMPscript templating—debug and generate
  • QA automation—catch broken links, missing tags
  • Competitive analysis—batch process competitor emails

Course Structure

Interactive modules taught inside Claude Code. Use slash commands to navigate, practice files to build real skills.

Module 0

Getting Started

Install Claude Code, connect to your ESP exports, run your first automation. 30 minutes to your first "aha" moment.

Module 1

Email Fundamentals

Read templates, analyze performance data, generate copy variations. Build the foundation for everything else.

Module 2

Journey Automation

Audit entire programs, map customer paths, optimize sequences. The skill that saves 30+ hours per quarter.

Module 3

Advanced Workflows Coming Soon

Custom skills, parallel agents, production automation. Turn yourself into a one-person email ops team.

Built from real work, not theory

AH

Aaron Hanson

Lifecycle Marketing + Claude Code Builder

I've spent 10+ years in lifecycle marketing at companies like Grammarly and Spotify. Now I use Claude Code daily to automate the work that used to take me weeks.

  • Built journey-auditor—a CLI tool that audits 100+ email journeys
  • Created 30+ custom Claude Code skills for marketing work
  • Actually ships production email campaigns with these workflows
"This isn't a course about what Claude Code could theoretically do. These are the exact workflows I use every day."

Get early access

Join the waitlist for Module 0 launch and get early access to pre-built skills.

You're on the list. I'll email you when Module 0 is ready.

No spam. Just course updates and the occasional skill drop.